Loblaws and their parent company George Weston Ltd. had a rough Christmas season. On Dec. 19 they admitted that a scheme to fix the prices of bread had taken place in their stores for the past 14 years. They made the admission to avoid criminal charges. To soothe the ire of the public, they are offering a $25 gift card to those who bought an affected brand of bread from one of their stores.
Affected brands include D’Italiano, Vachon, Stonemill, Weston, Dempster’s, Villagio, Wonder, Country Harvest and others. Loblaws says it expects at least 3 million people will apply for the gift cards.
The scandal was unexpected and so was the unexpected windfall of $25 that I assume many will be taking advantage of. Since the extra $25 in our collective pockets was unexpected, then most of us would be no worse off without it.
Some could genuinely use this $25, but for those of us who don’t need it let’s apply for it anyway and pass the money onto people and causes that could use the extra help.
There are 47, 000 people in Cornwall, if even 1, 000 get this gift card and donate it to the Agapè Centre, then that’s $25, 000 worth of food for those who really need it.
Thanks to Loblaws, we now have the opportunity to get an extra $25 that we never expected to have. $25 is not a lot of money and if it is unexpected anyway, would most of us really miss it? If you never donate to charity because your budget is too tight or for any other reason, then Loblaws is giving you the chance to do so now.
Like I said, $25 is not a lot of money, but when pooled collectively together, it can make a huge difference.
I encourage you to apply for this $25 Loblaws gift card and contribute it to a good cause, like the Agapè Centre and encourage your friends to do the same.
To apply for a card, enter your email at this address: https://loblawcard.ca/ and you will receive instructions in the coming months on how to obtain your $25.